- New
Prada-Paradigme
$99.00
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What if there was another way?
Paradigm, the new signature fragrance for men from Prada.
A fragrance that transcends traditional preconceptions by asking the question: what if there was another way?
A question that invites experimentation and opens up new perspectives. Confidence is redefined as curiosity, strength as finesse, and success as the freedom to create your own paradigm.
ANOTHER WAY TO NAME A FRAGRANCE
Paradigm [pa-ra-digm] noun. masculine.
A new perspective. A new way of thinking, doing, being. An augmented anagram of Prada creating a direct link to our iconic women's fragrance: Paradoxe.
ANOTHER WAY TO COMPOSE A FRAGRANCE
Paradigm Eau de Parfum rethinks the traditional way of creating a fragrance.
Our master perfumers Marie Salamagne, Bruno Jovanovic, and Nicolas Bonneville decided to open up a new olfactory paradigm by inverting the traditional structure of perfume composition, starting from the base and working upwards, like an inverted pyramid, a symbolic echo of Prada's iconic triangle logo.
The result is an avant-garde yet highly sophisticated woody amber signature, oscillating between enveloping warmth and exhilarating freshness.
The opening notes reveal the warm sensuality of amber woods composed of Peru balsam, benzoin resin, and vigorous guaiac wood. At the heart, an iconic green Bourbon geranium, this time reinvented.
What if there was another way?
Paradigm, the new signature fragrance for men from Prada.
A fragrance that transcends traditional preconceptions by asking the question: what if there was another way?
A question that invites experimentation and opens up new perspectives. Confidence is redefined as curiosity, strength as finesse, and success as the freedom to create your own paradigm.
ANOTHER WAY TO NAME A FRAGRANCE
Paradigm [pa-ra-digm] noun. masculine.
A new perspective. A new way of thinking, doing, being. An augmented anagram of Prada creating a direct link to our iconic women's fragrance: Paradoxe.
ANOTHER WAY TO COMPOSE A FRAGRANCE
Paradigm Eau de Parfum rethinks the traditional way of creating a fragrance.
Our master perfumers Marie Salamagne, Bruno Jovanovic, and Nicolas Bonneville decided to open up a new olfactory paradigm by inverting the traditional structure of perfume composition, starting from the base and working upwards, like an inverted pyramid, a symbolic echo of Prada's iconic triangle logo.
The result is an avant-garde yet highly sophisticated woody amber signature, oscillating between enveloping warmth and exhilarating freshness.
The opening notes reveal the warm sensuality of amber woods composed of Peru balsam, benzoin resin, and vigorous guaiac wood. At the heart, an iconic green Bourbon geranium, this time reinvented.
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